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MLYN

Naming development / Logo design / Visual development / Typography / Packaging design

Year: 2024 Services: Naming development / Logo design / Visual development / Typography / Packaging design We are pleased to present our new project for a brand that focuses on craft baking, premium products, and packaging for the mass market.
We've developed a vibrant and memorable identity and packaging designed
for a swift market entry and excellent sales!

MLYN naming development board with a monochrome windmill landscape, symbol exploration, and packaging shape concepts for hamburgers, hot dogs, and pita wraps in a bold yellow-and-black identity.
MLYN packaging shape concepts for craft bakery products, showing yellow-and-black label formats for hamburger buns, Danish hot dogs, pita wraps, and sauce packaging.
MLYN visual development collage with bold yellow quote panels, black-and-white baking process photography, wave graphics, and styled burger and hot dog product visuals.
MLYN typography board presenting Montserrat and Roboto Condensed as the core typefaces for the bakery brand’s packaging and visual identity system.
MLYN hamburger bun packaging variation sheet with black wrappers, yellow labels, burger photography, logo placement, and structured layouts for mass-market bakery packaging.
MLYN craft baking concept with bread packaging mockups, kraft paper textures, editorial copy, and yellow brand background for a warmer bakery product presentation.
MLYN brand slogan visual with the phrase “experience joy” over black-and-white flour photography, adding emotional messaging to the bakery identity system.
MLYN mass-market packaging technology board with a hamburger bun wrapper and callouts explaining product label, visibility area, sealing zone, and packaging structure.
Repeating MLYN hamburger bun packaging layout with white wrappers, bright yellow labels, burger photography, and consistent branding across the product line.
MLYN slogan visual with the phrase “baked for bliss” placed over black-and-white bakery photography, reinforcing the brand’s emotional food communication.
baked for bliss
Repeating MLYN Danish hot dog packaging layout with yellow labels, hot dog imagery, white wrappers, and scalable branded packaging design for bakery products.

Project development period: 1 month

Created in 2024

Technology:
Methodology, Design thinking, Building planograms, Merchandising rules, Coloristics

Project team:
Personal Account Manager of the project, Art Director, Marketer, Brand Designer, Animation Designer, Digital Designer, Copywriter

Packaging
Branding
Logo
Naming

Project road map creation, disk space, creating a work chat, storing files, organizing online conferences with meeting minutes

Project support:

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