Jan Bier

Logo and branding for craft beer brand

Jan Bier logo pattern
Year: 2023
Service: logo design, branding, landing page, key visual and store design
Our team successfully revitalized the craft beer store and its brand, introducing a fresh logo, typography, color palette and key visuals that embrace a modern, trendy and minimalist aesthetic. The dynamic contrast between yellow and black hues, coupled with contemporary visual elements and distinct dark background key visuals, creates a lively and engaging atmosphere. The resulting style is not only simple but also remarkably appealing and easily identifiable, effectively capturing the essence and vibes of the brand. It's worth noting that this successful new style has been seamlessly extended to the small Jan Bier store, ensuring a cohesive and unified visual identity across both establishments.

Logo variations in different color options with and without tagline

Jan Bier logo design

Logo redesign / before and after

Key visual / interior poster design

Jan Bier interior beer poster design
Jan Bier takeaway packaging design

Beer Box



Stickers



Unique icons for
each beer type

Icons for each beer type
Jan Bier Pattern
Jan Bier signboard

Corporate identity / outdoor advertising

Jan Bier outdoor ad
account manager,
art director,
brand designer

Team

project roadmap development, disk space for file storage, creation of a work chat,
author supervision

Support

design thinking,
color theory

Methods