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Axis Meter
Logo design
is a North American company specializing in the installation of submetering systems for real estate. Their technology turns complex resource accounting processes into a simple and understandable tool for property owners, making buildings smarter, more economical and more environmentally friendly.
Inspired by buildings and structures, the modern logo image is based on typography. It includes minimalistic, thoughtful graphic elements.
The bright color combination highlights the modern and technological solutions of the services offered.
Solution
Create a visual language that speaks of precision, progressivity, and trust at a glance.
The logo and corporate identity were supposed to combine technological aesthetics with easy accessibility to a wide audience.
Task
What we created is not just a logo, but a powerful tool designed to play a key role in the brand’s growth and market presence.
This symbol was meant not only to look stylish, but to work, to convey the brand’s essence, evoke the right associations, adapt seamlessly across various applications, and remain recognizable in any context.
Result
HEX #09384A RGB 0:57:76 CMYK 95:68:48:45
Additional #navy
Secondary
HEX #3A606E RGB 42:97:112 CMYK 85:50:45:18
HEX #111111 RGB 17:17:17 CMYK 79:70:62:89
Black
White
HEX #ffffff RGB 255:255:255 CMYK 0:0:0:0
HEX #DCFF2E RGB 208:255:0 CMYK 25:0:100:0
Primary
a smart solution for every building
Created in 2024
Project development period: 1 week
Project team: Personal Account manager of the project, Art director, marketer, Brand designer, animation designer, digital designer, copywriter